Turn retail data into measurable media growth.
edge.os helps retailers and brands activate shopper audiences, launch targeted campaigns, and measure performance across the full retail media journey.
Live retail media dashboard
Solutions for modern retail media
Build, manage, optimise, and measure campaigns with a platform designed for retailers, advertisers, and media teams.
Campaign management
Launch onsite and offsite campaigns with clear workflows, targeting options, budgets, and performance tracking.
Smart use of AI
Put AI to work at each step of the retail media process — to speed up campaign setup and to optimise campaigns as they run.
Measurement & insights
Understand campaign impact with transparent reporting across reach, engagement, sales, and return on media spend.
Retail media products that connect brands with shoppers
Activate high-impact media across online and in-store channels, helping brands reach customers at the right moment in the shopping journey.
Sponsored products
Promote products directly in search results, category pages, and relevant shopping moments to increase visibility and drive conversion.
Display
Build brand awareness and consideration with visually engaging display placements across digital retail environments.
Digital media in-store
Reach shoppers inside the store through digital screens and dynamic content close to the point of purchase.
Offline media in-store
Use physical in-store media formats to create visibility, support promotions, and influence shoppers during their store visit.
A connected platform for retail media teams
From media planning to campaign execution and reporting, edge.os brings the essential retail media capabilities together in one environment.
- ✓Activate first-party retail audiences responsibly
- ✓Manage campaigns across multiple placements
- ✓Give brands transparent access to performance data
- ✓Improve monetisation while protecting customer trust
Retailer control
Keep ownership of inventory, audiences, rules, and commercial strategy.
Brand-friendly workflows
Make it easier for advertisers to plan, book, optimise, and evaluate campaigns.
Actionable reporting
Turn campaign data into practical insights for better decisions and stronger outcomes.
Built for the retail media ecosystem
Support every stakeholder with tools that connect commercial goals, shopper relevance, and measurable impact.